Hi, I'm Archie
and this is my story...
Born with doctor DNA, but rebelled early. My first job? Banker at American Express. I quit a fat paycheck to start over as a copy intern at McCann Dubai—because I wanted stories, not statements.
Fast forward: I’m now a Creative Director and the first Indian to bag “Best of Show” at The One Show in the Middle East (2025). I’ve also snagged multiple Cannes Lions Grand Prixs, but honestly? Awards are just good backup when your hormones are vibing with your imposter syndrome.
Outside adland, I moonlight as a professional baker and run Archie’s Curious Kitchen—because deadlines taste better with dessert. I’m also the founder of The Weekly Mess, a not-so-quiet newsletter about creative life, working motherhood, and the occasional midweek meltdown.
My first non-fiction book hits shelves in early 2026. It’s loud, funny, and proof that overthinking everything can be a marketable skill.
I run on frantic energy, buttercream, and ideas that arrive inconveniently at 3AM. I cry sometimes, swear often, and show up every day with creative hormones set to high alert.
I speak fluent GIF, sarcasm, and milk-stained motherhood. When I’m not raising a small human or slaying a deck, I’m proving that smart can be soft, powerful can be polite, and hustle doesn’t always have to be loud.